SPAR increases sales by 10.5% with Advertima’s AI-powered digital signage

 
spar 2.jpg

SPAR, one of the world’s largest supermarkets, partnered with Advertima to increase revenue from its existing in-store digital signage network.

To achieve this goal, Advertima upgraded SPAR’s traditional digital signs with its innovative smart targeting and audience analytics solution that delivers hyper personalized advertising for physical stores.

As a result, SPAR along with brands such as Coca-Cola, Red Bull and Nestlé, saw an average sales uplift of 10.5% in comparison with traditional digital signage.

advertima (1).jpg
By achieving 2.7x more customer engagement, Advertima Smart Signage increased our sales by 10.5% in comparison with traditional digital signage.
— Dr. Wolfgang Frick, Managing Director Purchasing & Marketing SPAR Group